04. June 2024

Successful appearance at Snackex: Hügli Food Industry impresses in Stockholm!

Snackex took place in Stockholm on 19 and 20 June 2024, and Hügli Food Industry was there again. As the leading trade fair for snacks and convenience products, we presented our new snack mixes from the Flavours of EURO 2024 concept and had a successful appearance at stand 422.

Score big with our seasoning

As Snackex was taking place in 2024 at the same time as Euro 2024, we worked with our marketing team and the developers to develop a trade fair concept that picked up on the "comfort food" trend. Under the motto "Score big with our seasoning", eight new snack mixes were created, inspired by the traditional dishes of the 2024 European Championship countries. These were presented on a football-inspired exhibition stand, where visitors had the opportunity to try the snack mixes and vote for their favourite flavour with small footballs.

"Our team was highly motivated to present the latest trends and make valuable contacts at Snackex."
Stefan Cautillo
Sales Executive, Food Industry at Hügli

Our booth visits

We also enjoyed the atmosphere at the trade fair and were able to have exciting conversations about snacks and our snack mixes. Snackex offered us a great opportunity to interact with potential customers and business partners and to make new contacts. It was a great success and those who visited us could look forward to a surprise for keen football fans! Our team had a great time and are already looking forward to the next event.

Curious about our exhibited snack mixes? Find out more about the Flavours of EURO 2024 concept and order your samples today!

Order now

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