24. October 2023

Hügli is a private label specialist

Hügli has been applying its great expertise in the private label sector for a wide range of brand owners for many years.

Precisely fitting products and recipes

With a Europe-wide team, Hügli develops tailor-made products and recipes for brand owners. With a wide range of products in both organic and conventional quality, Hügli is able to meet almost all of its customers' wishes. Hügli pays particular attention to product packaging, which must be as safe, sustainable and visually appealing as possible. Hügli also acts as an idea generator and develops contemporary and suitable new concepts based on market data for various distribution channels.

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Our new brand Natuco

NATUCO, Hügli's new brand, is conquering the supermarket shelves. NATUCO is the contemporary answer to fast cooking and enables a demanding clientele in the food retail trade to cook quickly and easily and at the same time to meet the nutritional claim "Good for me" and the sense of responsibility " Good for the environment". That is why NATUCO products are not only simply delicious, but also genuinely organic and climate-neutral.

Fi Europe 2024

The Fi Europe trade fair took place in Frankfurt from 19 to 21 November 2024 - an event that no company in the food industry could afford to miss. For us, it was a great opportunity to experience the food industry up close and to find out about new products. At stand 4.1H2, we presented our new snack concept Smokewood Heritage and our chilled ingredients brand Bresc. It was an exciting exchange that we really enjoyed.

Buon Appetito with Express Pasta

Pasta cooked al dente in an aromatic sauce - the new Express Pasta dishes from Hügli bring the Italian classic to every plate in just 2 minutes. The dishes are not only quick to prepare, but also contain no artificial preservatives, colourings or flavourings and have a long shelf life.