24. October 2023

Hügli Tasting Boxes: snack seasonings that follow the latest trends and inspire consumers

Hügli Food Industry supplies snack manufacturers with exclusive tasting boxes twice a year. These contain innovative snack seasonings and snacks that are based on current trends and appeal to the consumers of tomorrow. The boxes offer snack manufacturers not only an exciting opportunity to test new products, but also a real competitive advantage in a constantly evolving market.

Innovative snack concepts

Our tasting boxes offer snack manufacturers the unique opportunity to discover exciting and trend-setting flavour experiences. Concepts such as Smokewood Heritage bring the authentic flavour of wood smoke to modern snacks, while Amplified Heat offers exceptional heat flavours for the bolder flavour lovers. Seasonal concepts such as Wonderful Christmas or Flavours of Euro 2024 bring exciting flavours directly into the snack world. Each of these concepts has been developed on the basis of extensive market and trend analyses and ensures that the needs and wishes of modern consumers are taken into account.

"By sending out tasting boxes, we present our trend knowledge and expertise in the field of snack seasonings to snack manufacturers."
Francesco Poerio
Head of Marketing, Food Industry at Hügli

New inspiration for snacks

With the tasting boxes, we not only bring innovative products to the market, but also embody a vision: shaping the future of the snack market. By regularly presenting new flavour trends and creative seasoning concepts, we create real added value for our partners. Our boxes not only provide inspiration, but also open up the opportunity to expand product ranges in a targeted manner and inspire consumers with innovative ideas. They are a unique insight into the trends of tomorrow and an important tool for successful partnerships. Let's discover the snack trends of the future together!

Curious about our snack seasoning concepts? Find out more about our concepts and snack seasonings.

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In 2023, we have reorganised the topic of sustainability for our company. In six strategic fields of action, which we have defined as essential for Hügli, our company is to become continuously more sustainable.

Our fight against food waste

Hügli pursues the goal of reducing food waste to a minimum. Thanks to strict demand planning and innovative concepts, we manage to handle raw materials responsibly.

Snack concept Escape the boring

Life moves fast – but flavour doesn’t have to follow the rules. Escape the Boring is our boldest snack seasoning concept yet, made for those craving a little rebellion in every bite. Smooth meets spicy, sweet collides with heat – delivering unexpected twists that break the rules and the routine. Perfect for brands ready to push boundaries, surprise consumers, and deliver unforgettable snacking moments.