Snack seasonings for your innovative snack products

For snack producers, the Soccer World Cup is more than a sporting event – it’s a flavour opportunity. Seasonal Concepts like this turn global excitement into sales momentum.

Our new snack seasoning concept “Flavours of Welcome” celebrates the host nations Mexico, the USA, and Canada with bold, authentic tastes inspired by their diverse cuisines. Now is the time to start your project and launch your World Cup snack right in time for the kick-off!

Snackmix seasonings:

1. Kansas Style BBQ
A balanced fusion of smoky sweetness and gentle spice, capturing the authentic essence of Kansas BBQ.

2. Cheddar Sour Cream
Creamy cheddar and refreshing sour cream unite in a harmonious blend of richness and tang.

3. Spicy-Dill Pickle

Crisp dill and tangy vinegar meet a lively spice for a fresh, bold and distinctive taste.

4. Ranch
A creamy, herby composition with mild spice – unmistakably American and effortlessly versatile.

5. Fajita
A vibrant mix of chicken, peppers, onion and fine spices recreates the authentic taste of Mexican fajitas.

6. Chipotle & Lime
Smoky chipotle heat balanced by bright lime notes – a bold contrast of fire and freshness.

7. Mole
A refined Mexican flavour blend of chili, cocoa and spice – deep, aromatic and layered in taste.

8. Pico de Gallo
Juicy tomato, crisp pepper and a hint of coriander deliver light, refreshing and aromatic flavour.

9. Salted Maple Syrup
Smooth maple sweetness with a subtle hint of salt – warm, rounded and delicately balanced.

10. Smoked Salmon
Delicate smokiness enriched by the savoury depth of salmon – elegant and full of character.

11. Poutine
A hearty Canadian-inspired flavour combining savoury gravy notes, melted cheese and subtle spice.

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Mustard is experiencing a revival and enriches numerous dishes with its diverse flavours. Our innovative snack seasonings such as Dijon mustard, smoky mustard and creative spice combinations offer exciting flavour experiences. Another trend is fermented vegetables, whose sour-sweet flavour is becoming increasingly popular thanks to traditional preservation methods. With flavours such as kimchi, sauerkraut and pickled onions, we give snacks an authentic taste that is sure to delight.

Snackmix seasonings:

1. Dill Pickle Mustard
A savoury, tangy combination of dill pickle and mustard notes - with a fresh finish.

2. Mustard Ketchup Fusion
The sweetness of tomato meets the spiciness of mustard - two classics come together in this snack mix to create a unique flavour experiment!

3. Dijon Mustard
Typical Dijon mustard flavour - straightforward, spicy sharpness with a gentle finish.

4. Smoky Mustard
Mild, hearty mustard, complemented with a natural smoky note that gives this snack mix an additional flavour dimension.

5. Honey Dill Mustard
The classic Hügli interpretation of the snack - the sweetness of honey combined with the spiciness of mustard and a slight hint of dill. A real treat!

6. Pineapple Mustard
The exotic flavour in the round - sweet pineapple meets exotic spices and the spiciness of mustard.

7. Kimchi
Authentic kimchi - known from Korean cuisine. Fermented vegetables with a hint of ginger and chilli!

8. German Sauerkraut
Typical German sauerkraut with fried bacon cubes, hearty like in Munich's beer gardens.

9. Pickled Onions
The classic - pickled onions! Combines sour, sweet and savoury flavours at the same time.

10. Pickled Cucumbers
The well-known pickled cucumber, slightly sour due to the vinegar and flavoured with classic spices.

11. Bacon meets Pickled Jalapeño
Fried bacon with its light smoky note meets the sour and spicy flavour of pickled jalapeños.

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"Amplified Heat" stands for the innovative combination of heat with freshness, spice and smoke. The trend includes a variety of heat sources such as chilli, pepper, ginger and mustard, which are combined with fresh, spicy and smoky notes. This concept offers snack seasonings that inspire.

Snackmix seasonings:

1. Fresh and Juicy Jalapeño
The freshness of cucumber and lime paired with the spiciness of green jalapeño.

2. Chipotle and Creme Fraiche
A beautiful combination of smoky, spicy chipotle chillies and the creamy, fresh notes of crème fraiche.

3. Trinidad Scorpion Chilli meets Lime
One of the hottest chillies in the world meets the fruity freshness of lime.

4. Mustard Habanero Fusion
Fusion of hot mustard and fiery habanero chillies.

5.  Pepper Heat
The complex flavour and heat of black pepper accompanied by meaty, spicy notes.

6.  Ginger Heat
The pungency of fresh ginger supported by Asian flavours.

7. Caribbean Jerk with Scotch Bonnet Chilli
Caribbean BBQ with an authentic jerk note including the spiciness of Scotch Bonnet chillies.

8.  Fire roasted spices with Bhut Jolokia
Fire roasted spice blend with the burning heat of Bhut Jolokia chillies.

9. Mozambique Piri Piri Chicken
Grilled chicken marinated with a typical African spice mix, creamy coconut and hot Scotch bonnet chillies.

10. Hot'n Smoky
Smoky hot flavour explosion of chipotle chillies.

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Our Wonderful Christmas Snack Seasonings add festive flavours to your snacks. Whether spicy Gingerbread, juicy Christmas Turkey or aromatic Mulled Wine - we offer a flavourful selection. These unique seasonings perfectly capture the essence of the festive season.

Snackmix seasonings:

1. Gingerbread
The Christmas classic. Sweet biscuit flavours seasoned with the typical gingerbread spices.

2. Mulled Wine
Sweet red wine meets wintery spice notes - the Christmas market classic.

3. Christmas Turkey
The classic Christmas turkey: roasted notes meet mild turkey meat classically stuffed.

4. Santas Glazed Bacon
Sweet and smoky notes of candied bacon meet winter spices.

5. Festive Pepper Mix
A blend of different peppercorns in combination with festive spices.

6. Spiced Orange
Light, cheerful blend of sunny citrus fruits and sparkling winter spices.

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Middle Eastern cuisine is increasingly influencing Europe and the USA, especially when it comes to spices such as za'atar, harissa and sumac. While many of these flavours are already well-known, they are still in their infancy in the snack sector. Oriental snacks could soon become more common. International events such as the Dubai Expo or the FIFA World Cup are putting the Middle East in the spotlight. Nine oriental snack seasonings have been developed based on this trend.

Snackmix seasonings:

1. Khyar Bi Laban
Traditional yoghurt and cucumber dip with pleasantly fresh mint.

2. Fattoush
Oriental bread salad with fresh vegetables and tangy lemon.

3. Seven Spice
The balanced everyday spice of Lebanese cuisine.

4. Falafel
Authentic falafel spice blend - a classic in oriental cuisine.

5. Harissa
The traditional chilli paste as a seasoning for your snack, a combination of heat and spice flavours.

6. Chicken Shawarma
The barbecue classic from the Middle East. Oriental marinated chicken, slowly roasted on the fire.

7. Za'atar
The freshness of thyme combined with the sour note of sumac and the roasted flavours of sesame.

8. Kufta
The oriental meatball, traditionally spiced and grilled minced lamb meatballs.

9. Oriental Style Bio
Oriental-style spices, as known from the bazaar, warm and harmonious.

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Organic products are trending – driven by environmental awareness and the desire for sustainable enjoyment. Even in snack seasonings, organic offers an impressive variety that hardly differs in taste from conventional blends. Our certified organic seasonings combine naturalness, authenticity, and intense flavour.

Here you will find a selection of our organic seasonings – the complete list is available for download in the brochure.

Snackmix seasonings:

1. Rosemary and Thyme
Evoking feelings of the Mediterranean lifestyle

2. Cheese
Mild cheese flavour

3. Lemon & Dill
Refreshing tangy flavour of lemon with a balanced dill note

4. Beef Rich Profile
Classic beef flavour with a light smoky note

5. Salt & Pepper
The classic

6. Lemon Basil Pepper
Refreshing citrus notes with a savoury spice

7. Veggie Bowl
A blend of familiar vegetables

8. Tandoori
The Indian classic

9. Tzatziki
A refreshing treat with the typical taste of yoghurt, cucumber and herbs

10. BBQ
Smoky and spicy BBQ flavour

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Life moves fast – but flavour doesn’t have to follow the rules. Escape the Boring is our boldest snack seasoning concept yet – developed for snack producers ready to shake up the shelf. Smooth meets spicy, sweet collides with heat – delivering unexpected twists that break the rules and the routine. We create flavours that surprise, delight, and stick in the mind of consumers. Because boring has no place in modern snacking – and your products deserve to stand out.

Snackmix seasonings

1. Honey & Chili
A sweet harmony of contrasts

2. Pineapple & Jalapeño
Tropical sweetness with a fiery twist

3. Lime & Pepper
Zesty citrus meets bold spice

4. Sugar Glaze & Hickory Smoke
Sweet, smoky, and irresistibly bold

5. Maple & Bacon
Crispy bacon meets maple's golden touch

6. Sweet & Smoldering Cajun
Creolean heat with a caramelised edge

7. Golden Bliss & Salty Bite
Caramelised indulgence dangerously balanced

8. Balsamic & Raspberry
Fruity sweetness meets refined tang

9. Kimchi & Lime
Fermented spice meets zesty freshness

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Smoke and smoked foods have fascinated people since the discovery of cooking. Today, this age-old appeal also makes smoked flavours popular in the snack market, with barbecue being the third most popular snack flavour globally. Smoke is created by smoking with different types of wood, which strongly influence the flavour. Hickory offers an irresistible aroma, mesquite an intense flavour. We use these types of wood to create modern snack flavours that make everyday snacks extraordinary.

Snackmix seasonings:

1. Cherrywood Smoked Chicken
Cherrywood gives the chicken a mild, sweet smokiness with fruity notes that harmoniously complement the natural flavour of the meat.

2. Applewood Smoked Cheese
Smoked cheese has a mild, distinctive flavour, with Applewood contributing a smooth, sweet smokiness with fruity notes.

3. Hickory Smoked Beef Brisket 
The hickory smoke lends a deep, distinctive smokiness with a slightly sweet, nutty note that complements the savoury, meaty flavours of the brisket.

4. Beechwood Flame-Grilled Salmon
Beechwood imparts a subtle, mild smokiness with a sweet and woody note, resulting in a harmonious flavour with the natural sweetness of the fish.

5. Oak Smoked Glazed Porkchops
Oakwood smoked, glazed pork chops offer a rich flavour with strong oak smokiness, earthy nuances and savoury taste.

6. Spruce Smoked Ham
Smoked ham has a unique flavour, with sprucewood contributing a fresh, resinous smokiness with earthy notes.

7. Mesquite Smoked Paprika
Smoked mildly spicy paprika combined with the earthy and slightly sweet note of mesquite smoke.

8. Mesquite Smoke-Touched Herbs
The mesquite smoke gives a strong, deep smokiness with slightly sweet and earthy notes, enhancing the flavour of the herbal blend.

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